4th Annual Free & Easy Party a Huge Success!

4th Annual Free & Easy Party was enjoyed by all…


The 4th Annual Free & Easy Party during NACUFS in Baltimore was a huge success!  Foodservice Rewards partnered with Foodservice Director to bring 120 College Foodservice Directors together for an evening of dining  and networking at Pazo restaurant.  Sponsors included Kraft, Rich’s, Heinz, Neil Jones Food Company and Sara Lee and many chose to showcase products during the cocktail hour.

Foodservice Rewards awarded thousands of bonus points and 1 Free MenuDirections Conference Registration to event attendees. The winners were:

  • 20,000 Bonus Points – Kyleen Lewis – West Virginia University
  • 30,000 Bonus Points – Kelvin Bergsten – Virginia Tech University
  • 50,000 Bonus Points – Debbie Griffo – Syracuse University
  • 1 Free 2015 MenuDirections Conference Registration – Bill Laychur – Pennsylvania State University

Next year’s event will be held in Indianapolis!

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FoodService Director to Partner at NACUFS

Free & Easy Ad featured in Foodservice Director Magazine…

The fourth annual Free & Easy Party will be held in Baltimore during the NACUFS Annual Conference.  This year, FoodService Director Magazine will co-host the networking dinner designed to bring the Foodservice Rewards program to life for college operators.  Below is an advertisement promoting the event which will run in the April and May issues of FoodService Director.  Sponsors this year include Kraft, Rich’s, Heinz, Sara Lee, and Neil Jones Food Company.

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Bonus Cards – NEW QR Code Option

QR code scanning for bonus cards…


I wanted to let you know that we now have the capability of adding QR codes to bonus/gift cards offered by sponsors to make it easier for operators to enter the codes and highlight our smartphone capabilities. We recently put this place with our own FSR gift cards; the artwork is shown below.  There is no added charge to do this and thanks to Marty Malley for suggesting it!  These will be a hit at our next trade show.

If you have any questions, please let me know.

ERIN BRECZINSKI Account Manager | Coalition Marketing d 952.844.4530 |


Founding Sponsor Nestle’ Supports from Top

James Connolly, CEC, CCA, AAC receives the 2013 Dr. L.J. Minor Chef Professionalism Award from Nestle’ Leaders…

At the recent ACF Conference, there was mutual admiration among the Nestle’ and Foodservice Rewards teams.  Dieter Hemmer, Sr. Vice President of Global Food, and Perry Miele, President North America Food, attended the event to award the 2013 National Dr. L.J. Minor Chef Professionalism Award to Chef James Connolly, CEC, CCA, AAC.

This award is presented to the chef who exemplifies the highest standard of professionalism through certification, continuing education and training, culinary competitions and community involvement. It honors culinarians who help elevate the status of chefs and cooks in the United States.


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ACF Chefs Gather in Las Vegas

Chefs use points for travel to the ACF Conference..

Over 1,500 chefs, cooks, students, and foodservice professionsals gathered in Las Vegas in July to network and enhance their professional development.  Foodservice Rewards had a dedicated booth which gave us a great platform to meet some of our chef customers, promote our ongoing partnership with the American Culinary Federation, and support our attending sponsors Nestle’ and Unilever.

Foodservice Community Ambassador - Chef Keith Esbin

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3rd Annual Free & Easy Party

Loads of fun, Thousands of points

Caricature Fun

Terry Waltersdorft, Faith Baptist Bible College - 50K Point Winner







The 3rd annual Free & Easy Party during the NACUFS conference was enjoyed by all attendees.  It’s provided a great opportunity for Rich’s, Neil Jones Food Company, and King & Prince Seafood to network and meet some of their college supporters.   Along with a terrific meal at Crave, operators enjoyed live music, a caricature artist, and winning thousands and thousands of points!


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Foodservice Rewards Rolls the Dice at NACUFS 2013

College Foodservice Directors tested their luck in Minneapolis…

The NACUFS National Conference was held in Foodservice Rewards home city of Minneapolis.  Foodservice Rewards was hosted by Rich’s and created lots of excitement giving college operators the chance to win points and a mini-ipad.

Many sponsors exhibited, so Codee stopped by to say “hello”.

Codee at the Butterball Booth

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Foodservice Rewards & SNA

Foodservice Rewards continues to be prominent in the K-12 segment…

The above logo was designed to highlight the benefits of Foodservice Rewards for the K-12 segment.  AdvancePierre requested the logo and is one of the first sponsors to highlight it on their school specific POS.

Codee traveled to the Annual National Conference for SNA in Kansas City this year to promote sponsors, specifically Rich’s who hosted Codee through-out the show!

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Codee Attracts a Crowd at Lipari Food Show

Lipari Foods supports Foodservice Rewards…

This was a great food show!  The Lipari sales team really embraces Foodservice Rewards as many of their customers were already well aware of, and engaged in the program.  There were over 6,000 operators in attendance. Codee made a big impression on the majority of attendees.

It was nice to have a distributor who embraces the program like this. Lipari is a Midwest regional distributor that covers twelve states.
MARTY MALLEY, Marketing Director | Coalition Marketing Group


CRFA show a “hit” for new membership

Foodservice Rewards actively solicits new members at the Canadian Restaurant and Foodservices Association Show

Earlier this week Foodservice Rewards team members were busy signing up new Canadian operators at the annual CRFA trade show in Toronto. During the three day show over 250 new operators joined the program and will soon be earning rewards! Several Sponsors supported the effort by handing out bonus point cards to prospective new members. Canadian membership is now approaching over 8,000 operators!


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