4 NEW Sponsors Join Foodservice Rewards

We know our Foodservice Rewards members will be excited when they start redeeming labels this Fall…

We are pleased to announce the addition of four new sponsors to the Foodservice Rewards coalition.  They are:

Clemens Food Group is an industry leader in pork solutions.  Clemens will be participating with the Hatfield brand of bacon, Prima Porta Sausage, and Premium Reserve Chops and loins. Everything is better with bacon including Foodservice Rewards!

Mars is one of the world’s leading chocolate companies.  They will be participating with TR Toppers – a company that chops and sells Mars iconic candy brands including M&M’s, Twix and Snickers to operators who add this chopped ingredient for stand-out desserts.

McCain is a leader in appetizers and sides.  They will initially be participating with several varieties of their delicious beer battered onion rings!

Neil Jones Food Company is family owned and has been producing tomato and fruit products for almost 100 years.  They will be participating with their Old California brand of tomato products which are packed fresh in the summer and sold in large pouches to prevent safety issues and waste versus traditional cans. 

We are excited about their participation and we know our Foodservice Rewards members will be too when they start redeeming labels this Fall.

Tagged with:
 

Longest-running loyalty program

Uncle Ben’s has the longest running foodservice loyalty program in the industry…

MarsFoodServices has the longest running loyalty program in the industry. Company lore has it that the program was started just after WWII and the original (and only) rewards were ladies hosiery and men’s white Arrow shirts. Today the Uncle Ben’s Premium Points Program continues to involve thousands of loyal operators who mail in tokens clipped from from their individual rice packets.

If you are an FSR sponsor and know Tim Farno or Rodney Naylor personally, please bend their ears about the benefits of a coalition approach next time you see them. After analyzing 10 million cases claimed across 60 brands, you are familiar with a key benefit of joining Foodservice Rewards: Participating brands acquire twice as many new operators from the pool of enrolled members as they add each month, something that can’t be achieved with a solo program.

Tagged with:
 

Looking for something?

Use the form below to search the site:

Still not finding what you're looking for? Drop a comment on a post or contact us.

Foodservice Marketing © 2002-2011 All Rights Reserved